Click-to-WhatsApp ads dashboard in Yeti

Trusted by 1,500+ businesses on Yeti.

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Launch CTWA Ads
in 3 Simple Steps

Connect Your Meta
Ad Account

Link your Meta Business account to Yeti through our embedded connection, no developer needed

Launch Your
CTWA Ad

Run the ad from Meta as usual, clicks open a WhatsApp chat that lands in Yeti

Elf Replies &
Pipeline Updates

Elf qualifies the reply, the lead lands in your pipeline, tagged with the ad that sent it

See how Yeti powers every
CTWA reply, end to end.

One Unified Inbox

Every CTWA reply lands next to your other WhatsApp, Instagram and Facebook chats.

Elf Never Misses a Reply.

The moment someone taps your ad and messages you, Elf can qualify and reply, 24/7.

Meta CAPI Auto-Sync.

Conversion events are sent back to Meta automatically, so your ads keep optimizing.

Full Funnel Attribution

Know exactly which ad drove every WhatsApp conversation and sale.

Every Reply Becomes a Lead

Ad replies flow straight into your CRM pipeline, tagged with the campaign that sent them.

Why Businesses Choose
Yeti for CTWA

Everything you need to run Click-to-WhatsApp ads
without switching between tools

  • Meta Lead Ads Integration

    Connect your Meta ad account and every lead ad flows straight into Yeti.

  • Click-to-WhatsApp Attribution

    Know exactly which ad drove every WhatsApp conversation and sale.

  • WhatsApp CAPI / Meta CAPI

    Send conversion events back to Meta so your ads keep optimizing for real sales.

  • Elf Replies Instantly

    Elf can qualify and reply to every CTWA lead, 24/7, the moment they message.

Everything you get
with Yeti's CTWA

Why CTWA works so
well on WhatsApp

98%

Message Open Rate

45-60%

Click Through Rate

2.8Bn+

Active WhatsApp Users

70%

Engagement Rate

CTWA
FAQs

Find clear answers about connecting Meta ads, attribution, Elf and pricing, so you can move forward with confidence.

It's a Meta ad format (Facebook or Instagram) that opens a WhatsApp chat when someone taps it, instead of a landing page. Yeti brings every one of those chats into your inbox and CRM.

Yes. You create and run the CTWA campaign in Meta Ads Manager as usual. Yeti connects to your account so every reply and conversion is tracked automatically.

Yes. Click-to-WhatsApp attribution and Meta CAPI mean every lead and sale is tagged back to the exact campaign and ad that generated it.

Yes. Elf can qualify and respond to CTWA replies the moment they land, then hand off to your team when a lead is ready.

Yes. Meta Lead Ads Integration, Click-to-WhatsApp Attribution and WhatsApp/Meta CAPI are included on every Yeti plan.

Ready to Turn Ad
Clicks Into Customers?

Join 1,500+ businesses running sales on Yeti, official Meta Business Partner.

Yeti CRM pipeline